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TransMedia Group Retained to Publicize PuntoMio's Expanding Online Shopping Capabilities for Consumers and U.S. e-Tailers in Latin America
SkyShop Logistics, Inc. (OTC Bulletin Board: SKPN), the largest private postal network in Latin America which delivers more than 55 million mail items per month, has retained TransMedia Group, a leading international public relations firm, to publicize its expanding cross border online shopping and delivery services in Latin America.
SkyShop Logistics, formerly known as SkyPostal Networks, Inc., said TransMedia Group's (www.transmediagroup.com) initial publicity campaigns will focus on new strategic partnerships with SkyShop's online shopping portal, PuntoMio.
SkyShop's consumer offering, PuntoMio (www.puntomio.com), gives international residents a U.S. address in which they can receive purchases made from online merchants in the U.S.
TransMedia will promote PuntoMio's partnership with a major U.S. retailer and launch its international site, which PuntoMio will manage. PuntoMio's Global e-Cart product (www.globale-cart.com) gives U.S. merchants integrated options with which to sell to international clients, while avoiding risks in cross-border transactions like credit card fraud, costly and complex shipping and import procedures. The U.S. merchant sells to the international shopper in the U.S. and SkyShop assumes full responsibility for shipping, clearance and delivery.
TransMedia will also publicize a co-marketing agreement which PuntoMio will soon be announcing with one of the leading financial institutions in Mexico in which it will offer the PuntoMio service to nearly two million clients.
Besides generating media exposure about SkyShop's strategic partnerships, TransMedia will publicize its overall integrated shopping solutions which allow U.S. merchants to offer their international customers a simplified and cost effective buying experience from the moment of purchase to the cross-border delivery of products.
Carla Pardo, TransMedia's Hispanic Media Relations Director said the name SkyShop Logistics better reflects the company's position as the leading cross border shopping facilitator, which capitalizes on its well established, efficient and low cost international delivery network.
SkyShop's solutions cater to two audiences: the International online shopper who otherwise could not buy from U.S. e-tailers and U.S. merchants that want to access foreign consumers with an interest in purchasing U.S. merchandise without the complexities inherent in cross-border transactions.
PuntoMio facilitates the experience of the online international shopper and U.S.-based Internet merchants, from purchase through cross-border delivery. PuntoMio is designed to be the only web address international shoppers need for all online purchases from the United States.
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