TransMedia Tapped By World Trade Center Palm Beach To Promote Int'l Expo 'AquatecAmericas' In Palm Beach County WEST PALM BEACH, Fla., June 2 /PRNewswire/ -- The World Trade Center Palm Beach has selected TransMedia Group to promote its international exposition "AquatecAmericas," scheduled to debut here in 2004 as part of the organization's global efforts to stimulate the county's water treatment, security, management and environmental technology services exports to the Caribbean, Central America and South America. Palm Beach County's largest PR firm said it will generate international publicity for the opening of the first annual AquatecAmericas, a World Trade Center Palm Beach/Treasure Coast Water Management Enhancement and Security Industry Show in West Palm Beach. "TransMedia's worldwide media and political contacts will help us to make AquatecAmericas the leading international expo for water management technology," said WTCPB President Al Zucaro. "With TransMedia helping us to illuminate this international opportunity, we expect water management and homeland security companies to flock here, including many international companies already involved in South Florida water management, to showcase their expertise and products for the rest of our hemisphere to see in operation," Zucaro said. AquatecAmericas also will underscore the importance of a secure water source to help emerging societies avoid the economic turmoil that can lead to instability and unrest, said TransMedia Chairman Thomas J. Madden. "Proper water management and security is a prerequisite for any society to respond effectively to a growing worldwide thirst for a better life." WTCPB is hopeful its grant application will be approved by the U.S. Department of Commerce Market Development Cooperator Program for financing the development of new or expanded international marketing, education and industry exhibition strategies designed to increase local private sector water treatment management and environmental technology exports to the Caribbean, Central America and South America. Based in Boca Raton, FL, TransMedia Group is one of the leading independent, bi-lingual firms in the country, serving clients worldwide since 1981. # # # CONTACT: Michelle Rosen, +1-561-750-9800, ext. 14, or MRosen@transmediagroup.com