Naviant, Inc. Completes Private Placement of $30 Million; Funding Provided By Existing and New Investors PR Newswire -- April 11, 2002 BOCA RATON, Fla., April 11/PRNewswire/ -- Naviant Inc., the leading collector of Opt-in consumer data and industry leader in permission-based email marketing, today announced that the Company has completed a $30 million expansion round. The private placement was led by new investor Austin Ventures and included existing investors TL Ventures and Softbank Capital Partners. "It's certainly a measure of Naviant's growth and the growth of the e-mail marketing space that we were able to complete this round of financing at a time when venture capitalists are judicious with their investments. We are especially pleased to welcome Austin Ventures as a new investor, along with our existing investors," said Michael Brauser, President and Chief Executive Officer of Naviant. "This investment signifies the continuing support of the financial community in our rapidly growing company and will allow us to continue making key industry acquisitions, and maintain our strong growth and earnings that we have experienced over the past two years." Naviant is also pleased to announce that Joe Aragona, General Partner and one of the founders of Austin Ventures has joined Naviant's Board of Directors. Joe has served as a General Partner since 1982 at Austin Ventures and focuses on the firm's Software investment area. "Austin Ventures is one of the leaders in venture capital investing, and we welcome Joe and all of his experience and leadership to our Board of Directors," added Brauser. About Naviant Naviant is a leading provider of integrated precision marketing tools for online and offline environments, enabling marketers to identify, target, reach and build relationships with consumers. Naviant recently acquired both SweepsClub.com Inc., which specializes in reward-based e-mail marketing and postal direct-mail marketer Data One Marketing. Naviant's database is currently at more than 62 million consumer profiles and growing. Naviant's clients include AT&T, American Express, Circuit City, Microsoft, Oracle, Pizza Hut, etc. For more information visit their website at www.naviant.com About Austin Ventures With more than $3.1 billion under management, Austin Ventures (AV) is one of the nation's most experienced venture firms. AV focuses on software, semiconductor, and communications companies located primarily in the Southwest. About TL Ventures TL Ventures (www.tlventures.com) is an established venture capital firm with over $1.4 billion under management. Focused on investing in category- defining, early-stage companies in information technology, communications and biotechnology, the firm provides portfolio companies with operational, entrepreneurial and financial expertise and a global network of resources and contacts. In addition, TL co-invests with numerous venture firms across the country, including a venture firm TL co-founded, EnerTech Capital, which has $285 million in capital focused on technology, services and infrastructure investments in the energy, utility and communication markets. TL Ventures has offices in Philadelphia, Austin, Dallas and Los Angeles. About SOFTBANK Capital Partners SOFTBANK Capital Partners (SBCP) focuses on mezzanine and late-stage investments. SBCP seeks to build market leaders by investing in companies with a strong technology bias. In addition to capital, SBCP adds value through its experienced management team, committing strategic resources and leveraging SOFTBANK's global network of companies and partners. Contact: Glen Calder, 561-750-9800 x16, or gcalder@transmediagroup.com