Beware Iowa State Troopers: WinningKey.Com Awards Matt Rathe With A Brand New Porsche Boxster PR Newswire -- January 22, 2002 BOCA RATON, Fla., Jan. 22 /PRNewswire/ Matt Rathe of Washburn, Iowa, will be driving into 2002 in style. On New Year's Eve, Matt's name was randomly selected by WinningKey.com as the grand prizewinner of a brand new car of his preference. WinningKey.com gave Matt a choice of 200 cars to pick from, which included Lexuses, BMWs, Land Rovers, Mercedes Benzs, and Porsches. WinningKey.com is a popular sweepstakes web site created by the e-mail marketing giant eDirect. Every year they give away a new car to one lucky contestant. Matt competed with over two million people who registered with WinningKey.com. "When I told Matt that he had just won a new car -- I don't think he believed me," said Mike Brauser, CEO of eDirect. "However, when I told him that we are flying he and his wife down to our Boca Raton, Florida, headquarters, picking him up in a limo and presenting him with his winning key -- it finally became real." The grand prize ceremony will take place on January 22nd, where Matt will receive the keys to the brand new car he selected...a new Porsche Boxster. Matt Rathe, 24, an electronics technician with Rockwell Collins, currently drives a Honda Civic and wife Mary drives an Oldsmobile Cutlass Supreme. "I entered the WinningKeys.com sweepstakes back in March and forgot about it until I received the call that I had won a new car," said Matt. "I've never had a sports car before and my friends have even offered to help me drive the car." "Giving away the keys to a new Porsche is an incredible feeling. Matt couldn't stop giggling when I told him the news," said Derek Dubner, WinningKey.com Organizer. "Matt could be the luckiest person ever to get a speeding ticket." eDirect's other sweepstakes include eTravelSweeps.com, which offers a free vacation anywhere in the world and eWeddingSweeps.com which offers a $20,000 dream wedding. eDirect is a leading provider of integrated precision marketing tools for online and offline environments, enabling marketers to identify, target, reach and build relationships with consumers. For more information visit their website at www.winningkey.com. For more information, contact Glen Calder of the TransMedia Group, (561) 750-9800 ext. 16, or gcalder@transmediagroup.com