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TransMedia gives "mommy bloggers" great topics...

iBuyer.com Launches America's First Reverse Selling Vehicle Marketplace and Retains TransMedia Group to Spread the News
8/10/2009
No longer should buyers beware, it's time for buyers to rejoice. iBuyer.com (www.iBuyer.com), the free interactive community that will be America's first 'reverse selling marketplace' for buyers and sellers of vehicles, has retained TransMedia Group to handle publicity. iBuyer.com encourages the seller to offer the buyer the best possible deal, making sellers actually compete for the business. Now. . . for the first time demand controls supply, reversing the typical way communities of buyers and sellers interact.
iBuyer.com is the creation of Rafi Haun, an entrepreneur and legendary exotic car trader. Rafi envisioned a social network that would create a marketplace for buyers and sellers by reversing the supply/demand model. Up until now, sellers have been placing their supply online, hoping that demand will find it. iBuyer.com reverses this model by allowing demand to control supply, empowering the buyer and giving the seller access to motivated buyers.
"What's not to like about this unique concept? Buyers get wooed by the sellers. Sellers get introduced to motivated buyers. The buyer doesn't need to shop anymore, they can state what they want and pick the best deal," said Tom Madden, founder and CEO of TransMedia Group. "We can't wait to drive the concept of a burgeoning marketplace that will truly stimulate commerce in this economy."
The first phase of iBuyer.com will be an interactive community of vehicle buyers, sellers and enthusiasts. Vehicles include cars & trucks, ATVs, boats, buses, commercial trucks, limousines, military vehicles, motorcycles, PWCs, race cars, RVs & campers, fork lifts, lawn mowers, snow mobiles and golf carts. Future phases of iBuyer.com will include art, collectibles, books, jewelry and real estate.
"What's the #1 most hated thing about buying or selling a vehicle. . . the negotiation. iBuyer.com eliminates the negotiating by posting every offer for every seller to see and beat. We encourage competition, and as a result, you get the best possible price," said Rafi Haun, founder of iBuyer.com. "We have a great story and are pleased that we chose TransMedia Group to tell it."
About TransMedia Group
TransMedia Group, headquartered in Boca Raton, FL, is an award-winning PR and marketing firm that has served clients worldwide since 1981. For more information visit www.transmediagroup.com.
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