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Carla PardoDirector of Hispanic Media Public Relations
Carla Pardo was a reporter and writer for one of the largest Spanish-language weekly newspapers in the country, El Nuevo Hudson, in Jersey City, New Jersey, and a public relations professional specialized in the U.S. Hispanic and Latin American markets.
“Carla’s Spanish-language newspaper career helped her to expand her media contacts with Spanish-language press nationwide and internationally. She is a great asset to TransMedia as few publicists have as many Hispanic media contacts throughout the U.S. and South America as Carla.
Besides generating publicity in Spanish-language media for all TransMedia clients, Pardo works on a number of special projects, including recently Domino’s Pizza Founder Tom Monaghan’s trip this month to the Ave Maria University campus in Nicaragua and visits to Honduras and El Salvador. She also is working on the planned groundbreaking for St. Rocco’s RC Church in Pennsylvania supported by a $5 million gift from Rocco A. Abessenio, Founder and CEO of Applied Card Systems.
Prior to writing for Nuevo Hudson, Pardo was in charge of U.S. Hispanic market outreach at Pierson Grant Public Relations in Fort Lauderdale, where she created, developed and directed the agency’s Hispanic media coverage for all the agency’s various accounts on a regional and national level.
Clients for whom she has arranged exposure in Spanish-language media include Darden Restaurants (Red Lobster, Olive Garden), Shula’s on the Beach, Colonial Bank, Life Skills Centers, American Intercontinental University and Broward Center for the Performing Arts.
email: cpardo@transmediagroup.com
561-750-9800 Ext: 229
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