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Anushka Selects TransMedia Group to Announce It Has Been Named One of the Top 10 Spas in the World By the Famous Tatler Magazine
6/8/2009
TransMedia Group plans to fire up its publicity rocket boosters for already one of the most famous spa brands orbiting the beauty world--Anushka Cosmedical Centre Spa & Salon. (www.anushkaspa.com)
"We want to now take Anushka back to the stratosphere it once occupied," said TransMedia Group CEO Tom Madden, a former VP at NBC who has promoted many a Hollywood star and celebrity. (www.transmediagroup.com)
The ultimate beauty Mecca for A-list clientele is ready for what you might call a slight "image touch up" to the branding and positioning of Anushka. The legendary Anushka once graced the covers and centerfolds of practically every major beauty magazine in America.
"Now we'll be launching a brand new PR campaign from Anushka's posh new location only minutes away from Palm Beach at CityPlace," said Lynn Lewis, Director of Fashion publicity at TransMedia. "Our campaign will focus on Anushka having just been named one of the top 10 medspas in the world by prestigious Tatler Magazine."
The new custom designed 12,000 square foot beauty mecca was created by THE New York designer, Rose Aiello. The much expanded version of Anushka's renowned Spa, Salon and Cellulite Clinic in NYC has drawn high marks from media and acclaim from the discriminating set of celebrities, socialites and models seeking Anushka's trend-setting treatments.
"We have so many wonderful stories to tell and selected TransMedia because of their desire, connections and reputation to garner powerful exposure," said Janice Worth, President and Co-Founder of Anushka. "Our cutting-edge treatments, renowned staff of experts, world-class facility, and storied longevity and legacy are worthy of media attention," adds Anushka herself.
Anushka is a brand that's been respected and sought after for 36 years. The elegant and discreet retreat boasts 18 treatment rooms, over 30 hairstyling stations, an advanced anti-aging medical center for such aesthetic musts as Botox and Restylane, an uber-chic European nail lounge (inspired by a London nightclub), complimentary valet parking and all the amenities you'd expect from the ultimate spa experience.
Anushka's celebrity clients have included: Naomi Campbell; Linda Evangelista; The Williams Sisters; Felicia Rashad; Reigning Miss America, Katie Stamm; Tiki & Ronde Barber; Olympian Dora Torres; Kathie Lee Gifford; and Vendela to name a few.
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