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AlertSite Releases Top Ten Report for Leading Flower Web Sites for Mother's Day

Flower.com outperforms major sites like FTD.com and 1-800-Flowers.com for reliability and speed


5/9/2007

AlertSite, a leading provider of web performance measurement, systems monitoring and security vulnerability scanning, today revealed its two-week monitoring test of the leading ten retail flower web sites.

Over a two-week period, AlertSite measured ten leading flower retail Internet sites and tested them for availability and speed. AlertSite monitored each site over 11,000 times from three locations: Atlanta, Chicago and San Francisco.

Ranking        Site     Full-page Response     % Availability of Site
                                (in seconds)

1.          Flower.com          1.460                         99.98
2.     Floristexpress.net      1.582                         99.90
3.       Teleflora.com          1.958                         99.60
4.     Proflowers.com         2.028                          99.93
5.     Flowerbud.com          2.104                         99.96
6.        FTD.com               2.293                          99.97
7.  Hallmarkflowers.com    2.346                          97.12
8.   1-800-flowers.com      3.103                          99.26
9.    Coasttocoast.com      4.322                          99.48
10.   Flowergram.com        5.352                          99.29

Ken Gross, CEO of AlertSite, analyzed the findings. "At first glance, you wouldn't think there's much difference, but four seconds in a company's full- page response time is significant. We're all web savvy and accustomed to quick connections. Just try to count to 5 every time you click the mouse -- more than likely, you'll move on to another site to make a purchase."

Gross adds, "I'm amazed a smaller company's web site such as flower.com was able to outperform major flower sites. A site performing at 97% availability could be disastrous-a retail company can lose a lot of money when their site doesn't respond. Overall we found the flower web sites did very well and should be ready for Mother's Day purchases...which reminds me ... ."

AlertSite tested these sites using its exclusive Uptime ECT technology, which monitors for "true uptime" availability by testing simultaneously from three cities. AlertSite's full-page response time measured not just how quickly it took to connect, but how long it took for all the images and objects on the page to load.

AlertSite is a leading provider of web performance measurement, systems monitoring and security vulnerability scanning products and services that ensure a customer's critical web-based services are always available and running at peak performance. AlertSite's range of hosted Internet services benefits all types and sizes of businesses and organizations.

More than 2,000 customers worldwide rely on AlertSite to understand and enhance the end-user web experience. Founded in 1998, AlertSite is based in Coconut Creek, FL. http://www.alertsite.com.



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