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Manhattan-Based Real Estate Firm, Barkin and Associates, Retains TransMedia Group for PR

PR Firm's Founder Is Also a Realtor in New York

3/23/2009

New York's premier real estate investment and relocation company, Barkin and Associates (http://www.barkinassoc.com) has retained the Florida-based TransMedia Group for international public relations.

"Selecting TransMedia Group wasn't a very hard choice to make as the PR firm based in Boca Raton is one of the top real estate publicity and marketing firms in the country," said Susan Barkin, president of her own widely-respected real estate firm in Manhattan.

Tom Madden, TransMedia's founder, also is a member of the Real Estate Board of New York and keeps his real estate sales license at Barkin & Associates. "So there are many reasons why TransMedia (http://www.transmediagroup.com) is a perfect fit for us" Barkin added.

"Not too long ago, we also sold one of Madden's real estate holdings in Manhattan, an apartment at the Essex House overlooking Central Park for $1.6 million," she said.

TransMedia will serve as Barkin's marketing and public relations arm, working part time from Barkin and Associates' offices at 250 W. 57th St. in Manhattan and from its offices in Florida and London.

Susan Barkin has established a worldwide reputation for selling, managing and marketing high-end residential real estate in New York, Florida and Israel. Prior to becoming prominent in real estate circles, Barkin traveled the world as a dancer performing in various countries. Today she is often involved in rental and sales of high-end, luxuriously furnished and unfurnished apartments to people in the entertainment industry during their performances in New York.

"Barkin and Associates is renowned for its personalized service and dedication to its clients," said Madden, whose bi-lingual PR firm has promoted the sale of over $1 billion in real estate and represents some of the top real estate firms and developers in Florida, including top home builder, GL Homes.

"Susan has a knack for carefully matching every client with a team of professionals who will best enhance that client's personal investment and relocation experience," he said.

Winning the Barkin and Associates PR account comes at a propitious time for TransMedia as the firm expands its base of New York clients, recently having signed DAUM Crystal, whose U.S. headquarters are in Manhattan.

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